Apple has introduced the iPhone 16 Pro and iPhone 16 Pro Max, powered by the most advanced A18 Pro chip and harnessed with Apple Intelligence. The new models boast larger displays, more innovative camera functionalities, and a marked increase in battery life.
Powered by the A18 Pro chip, it overhauls the performance of the iPhone in Apple Intelligence-a personal intelligence system that gets user context and only offers help when needed and private. The new Camera Control feature offers a fast and intuitive way to interact with the advanced camera system.
The iPhone 16 Pro models boast the 48MP Fusion camera with an even faster quad-pixel sensor that can record up to 4K120 fps video in Dolby Vision. The 48MP Ultra Wide camera similarly also does high-resolution photography, including macro shots, and both models incorporate a 5x Telephoto camera and studio-quality microphones with improved audio recording. Durable titanium design is strong and light, with the thinnest borders ever on an Apple product. The iPhone 16 Pro Max offers the longest battery life ever on an iPhone.
The iPhone 16 Pro and iPhone 16 Pro Max come in black titanium, natural titanium, white titanium, and desert titanium and will be available for pre-order beginning Friday, September 13, and generally available starting Friday, September 20.
Pros:
- A more powerful A18 Pro chip
- More dramatic display sizes
- Far advanced camera features, including 4K120 fps video recording
- Durable, lightweight titanium design
- Exceptional battery life in particular within the Pro Max model
Cons:
- The Camera Control feature may have a steep learning curve
- No improvement in the speed of charging
Greg Joswiak, Apple’s senior vice president of Worldwide Marketing said, “The iPhone 16 Pro and iPhone 16 Pro Max are the most powerful iPhones we have ever made. Customers can enjoy a huge step forward in performance, camera capability and battery life.”
These new models will reset user expectations with advanced state-of-the-art technology and design.
Unveiling Apple Intelligence: A Game-Changer for the iPhone 16 Lineup
Again, Apple has outdone itself in innovating with the introduction of Apple Intelligence on the iPhone 16 series. It’s advanced technology that taps into the power of Apple silicon and proprietary generative models to totally redefine how users will engage with their devices. From understanding and creating language and images to performing tasks across apps, Apple Intelligence is made to make our daily lives much easier and fun.
Privacy at Its Core
One of the most exciting things about Apple Intelligence is perhaps its commitment to privacy. Through a system called Private Cloud Compute, it will keep user data secure by dynamically balancing on-device computation with server-based models operating on Apple silicon servers. This just improves performance while setting a new bar for privacy in artificial intelligence.
Writing Tools for Everyone
New systemwide writing tools, powered by Apple Intelligence, will revolutionize how users create notes and emails. Whether users want their writing to be friendlier, shorter, or more professional, these tools have them covered. They also check grammatical mistakes, suggest words against words, and improve sentence structure. Users can record audio in the Notes app and Phone, get it transcribed, and summarize it in order to review some of the most important information.
Smarter Notifications and Emails
Manage your notifications and emails with ease: summarized notifications and Priority Messages in Mail make it easier than ever-with Apple Intelligence-to bring timesensitive content right to your fingertips. It won’t just preview the first few lines of an email for you anymore; instead, it will summarize the most crucial information to you so that you can stay on top of your inbox.
A New Era for Siri
Siri gets a big update, moves deeper inside, and sports a brand-new design featuring an outward-glowing light from the edges of your screen. Enhancing language-understanding capabilities will make interaction with Siri far more natural and flexible. Siri can now keep context from multiple requests for smoother conversations. Thanks to Siri, users will be able to seamlessly switch from typing to speaking or vice versa, and they will even be able to speak more comfortably to complete everyday tasks. Finally, Siri has deep product knowledge, hence, can answer several thousand questions related to features on the iPhone and other Apple products.
Exciting Features on the Horizon
The innovation does not stop there. Later this year, Apple is launching more features. Some will include Image Playground. The latter will enable users to create playful images in only a number of seconds. The new feature, Genmoji, will allow users to create custom emojis by typing a description or selecting a photo of any friend or family member. Siri is going to be even more personalized, pulling from user context to deliver tailored intelligence. It’s also going to add the ability to understand and interact with on-screen content and perform hundreds of new actions across Apple and third-party apps. This will further provide easy access to OpenAI’s ChatGPT while using iOS 18 features like Siri and Writing Tools.
To sum up, Apple Intelligence is about to change the whole concept of the smartphone experience, and that is what makes the iPhone 16 series not only a device but an intelligent companion to understand and predict your needs. So, stay tuned for these updates, and get ready to live the future of mobile technology.
Review of the New iPhone 16 Pro and Pro Max
Sleek Design and Larger Displays
The latest Pro line now sports the thinnest bezels ever placed on an Apple device, joined by larger displays, namely 6.3 inches for the iPhone 16 Pro and as large as 6.9 inches for the iPhone 16 Pro Max. These Super Retina XDR displays include Always-On and ProMotion technologies to ramp up the duties of productivity and user interaction effectively. What impresses is the models’ extraordinary aesthetics, combined with durability due to the light titanium construction and the latest-generation Ceramic Shield-hardness, twice as tough as any other glass in a smartphone. The new mechanical architecture greatly improves heat dissipation and efficiency, offering up to 20% better sustained performance. This, taken together with iOS 18’s advanced power management and bigger batteries, should allow users to achieve significant boosts in battery life.
Innovative Camera Control
The new Camera Control is the epitome of Apple’s seamless integration of hardware and software. This feature makes the pro camera system more versatile, allows for quick and easy launching of the camera to take photos, and starts video recordings. It features a click-like tactile switch, a high-precision force sensor for a light press, and a capacitive sensor for your touch. The new preview in the camera view guides the user in framing the shot and makes smooth changes in zoom, exposure, and depth of field possible with a slide of the finger on the Camera Control.
Later this fall, Camera Control will gain a two-stage shutter release that stops down and locks focus and exposure with a light press to allow reframing without focus loss. Third-party apps will also be able to take advantage of the Camera Control feature in order to offer features such as white balance adjustment and setting the focus point.
Future Enhancements
Later this year, Camera Control will unlock visual intelligence capabilities, enabling users to learn about objects and places even more efficiently. From restaurant hours to adding events from flyers directly into your calendar or understanding dog breeds, information is available by just clicking and holding Camera Control. That would introduce a feature called third-party tools-a gateway into finding things on Google or harnessing the problem-solving powers of ChatGPT. What’s most important is that users will be in control: when third-party tools are used and what information is shared.
In short, the iPhone 16 Pro and Pro Max mean more than a big display and sleek design; they mean an updated leap in durability, performance, and even camera technology. That’s why they are going to be perfect for those who want to upgrade their smartphone experience.
Unleashing Pro Creativity with iPhone 16 Pro and Pro Max
Enhanced Camera Capabilities
The iPhone 16 Pro and Pro Max take the world’s favorite camera to the next level. Moreover, the A18 Pro chip enhanced the camera system with a 48MP Fusion camera, which includes a much faster and efficient quad-pixel sensor and Apple Camera Interface. That allows 4K120 fps video recording in Dolby Vision for the first time ever on smartphones. In a quadruple-pixel sensor, the reader chip reads data twice as quickly, thus allowing zero shutter lag for 48MP ProRAW or HEIF photos. Besides that, the 48MP Ultra Wide camera now has a highly improved quad-pixel sensor with autofocus and delivers higher resolution in both wide-angle and macro photography. The more powerful 5x Telephoto camera is now on both models, making it easier to get closer to distant action.
Advanced Video and Audio Features
Users can shoot 4K120 fps in Slo-mo or Video mode and then set the playback speed within the Photos app. Options include quarter-speed, half-speed for a dreamy look, or fifth-speed-in film terms, that’s equivalent to 24 fps. Thanks to the new ISP of A18 Pro, users will have cinema-quality color grading on a frame-to-frame basis for 4K120 in Dolby Vision. Users can capture 4K120 ProRes and Log straight onto an external storage device to leverage some really efficient professional workflows.
The most important feature common in both Pro models is the addition of four new studio-quality microphones that can capture true-to-life recorded sounds. For the first time, video can be captured in Spatial Audio for immersive listening experiences with AirPods, Apple Vision Pro, or a surround sound system. That’s not all; the iPhone 16 Pro line also features Audio Mix-a fun way to edit video sound. It’s a feature that allows for post-capture adjusting of sound, attempting to bring focus to the voice of a person on camera and do so in such a way that it sounds as though the video recording was in a professional studio, or create positional audio, putting vocal tracks in the front and environmental noises in surround sound. This is taken to another level of audio quality in wind noise reduction and powerful machine learning algorithms that work to reduce ambient noise.
Next-Generation Photographic Styles
The New Photographic Styles now let users express their creativity with real-time local color adjustments, highlights, and shadows. These indeed understand skin undertones better, which enables users to change their appearance in photos. These are not filters, where one color applies uniformly to an entire scene. A wider variety of styles offers greater creative options for recasting the look of a photograph. Users can customize styles even further, thanks to an intuitive control pad and intensity slider that takes pressure off enabling changes to tone and color at once. Tones and colors can be previewed live, changed after the photo is taken, or even harnessed later.
Apple Intelligence and Siri Integration
Apple Intelligence takes that pro camera system to the next level. Coming soon, Siri will be able to fulfill an in-app request and act across apps to pull up a specific shot from the user’s Photos library and apply an edit to that image in Darkroom. Siri can also help users tap fully into the broad depth of photo and editing capabilities in ways that include adjusting the blur around the back of a subject in a photo.
In other words, the iPhone 16 Pro and Pro Max are all about more than larger displays and sleek designs; they mean quite a leap in camera technology, video and audio, and creative tools. All those innovations make them a powerhouse for anyone looking to enhance their photography and videography experience.
Industry-Leading Performance and Power Efficiency
Unmatched Performance with the A18 Pro Chip
Setting the benchmark for computing power, the new A18 Pro chip raises Apple Intelligence to new heights. With second-generation 3-nanometer technology, the chip boasts a new architecture with smaller and faster transistors with efficiency unseen before. The 16-core Neural Engine enjoys a good boost in performance and power efficiency over its predecessor, taking on-device performance for Apple Intelligence to the next level. Besides that, it is equipped with a 17% leap in overall system memory bandwidth, the highest ever on an iPhone, for even quicker experiences with Writing Tools and Image Playground, among others. It is now fitted with a 20% faster 6-core GPU to speed up graphics rendering in Apple Intelligence and gaming; hardware-accelerated ray tracing allows for realistic light sources and reflections, up to 2x faster. And in iOS 18, Game Mode makes sure that frame rates stay smooth and performance responsive with AirPods, game controllers, and other wireless accessories. The new 6-core CPU is the fastest CPU ever in a smartphone, with two performance cores and four efficiency cores executing workloads 15% faster while consuming 20% less power. Next-generation ML accelerators optimize Apple Intelligence by processing high-efficiency computations on the CPU without firing up the Neural Engine, thus saving power.
The A18 Pro chip also provides Always-On and ProMotion technologies for an exceptional viewing experience, faster USB 3 speeds, and ProRes video recording. A new ISP and video encoder process twice the amount of data for faster video encoding and professional workflows.
Expanded Safety and Communication Capabilities
The iPhone 16 Pro lineup brings new ways to stay connected and introduces enhanced safety capabilities to keep peace of mind. Using the same game-changing technology as Emergency SOS via satellite, users can connect with the nearest satellite to send and receive texts, emoji, and Tapbacks on iMessage and SMS while outside cellular and Wi-Fi coverage. Messages via satellite in iOS 18 is end-to-end encrypted. New in iOS 18 is the Emergency SOS Live Video feature, allowing users to share a live video feed or photos with participating emergency dispatchers during an emergency call. Later this fall, Satellite Roadside Assistance will go international, beyond the U.S., to the U.K., connecting users with a roadside assistance provider should they have car trouble when off the grid.
Commitment to the Environment
The iPhone 16 Pro and Pro Max have been designed with the environment in mind. This is part of Apple’s ambitious goal to be carbon neutral across its entire carbon footprint by 2030. The company is prioritizing renewable electricity in manufacturing-investing in wind and solar projects worldwide-to account for the electricity that charges all Apple products, including the new iPhone 16 lineup. Today, all Apple facilities operate on 100% renewable electricity, including the data centers powering Apple Intelligence.
And for Apple 2030, Apple is also designing products with recycled and renewable materials. The iPhone 16 Pro and Pro Max showcase over 25% overall recycled content, including 100% recycled aluminum in the internal structural frame and 80% or more recycled steel across multiple components. A first for the iPhone, it includes a battery made with 100% recycled cobalt and over 95% recycled lithium. The iPhone 16 Pro lineup also meets Apple’s high standards for energy efficiency and contains no mercury or PVC. The packaging is all fiber-based, continuing to move Apple closer to its goal of no plastic in its packaging by next year.
Pricing and Availability
iPhone 16 Pro and Pro Max
The iPhone 16 Pro and iPhone 16 Pro Max will come in four spectacular finishes: black titanium, natural titanium, white titanium, and desert titanium. Storage capacity for the phones shall go as follows: 128GB, 256GB, 512GB, and 1TB. Prices begin at $999 for the iPhone 16 Pro and $1,199 for the iPhone 16 Pro Max, with financing options at $41.62 or $49.91 monthly, respectively.
Trade-In and Upgrade Offers
Trading in an iPhone 12 or newer will net you up to $650 in credit, courtesy of Apple. Carrier offers, meanwhile, will let customers get up to $1,000 in credits toward the purchase of a new iPhone 16 Pro upon trading in eligible devices. This is available online and in-store through an Apple Store.
Pre-Order and Availability Dates
Pre-orders for the iPhone 16 Pro and Pro Max start on Friday, September 13 at 5 a.m. PDT. They will go on sale on Friday, September 20 in over 58 countries and regions including the U.S., Canada, China, India, and the U.K. Additional availability in Macao, Vietnam, and 19 other countries will begin on Friday, September 27.
iOS 18 and Apple Intelligence
iOS 18 will be available Monday, September 16, as a free software update. Features of Apple Intelligence will begin rolling out in beta next month with iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1, and will be supported on iPhone 16 and later, iPad Air and later with M1, and Macs with M1 and later chips. More languages and more countries and regions will be supported over the next year.
Accessories and AppleCare+
Accessories Apple provides a range of products, for the iPhone 16 series, such as Clear Case and Silicone Case, as well as FineWoven Wallet with MagSafe and the new one, MagSafe Charger. AppleCare+ includes extended service and support including coverage for accidental damage in addition to battery service.
iCloud+ Plans
With backings by premium features including Private Relay and Hide My Email, the starting price of an iCloud+ package begins at $0.99 per month for 50GB and goes up to $59.99 per month for 12TB of secure storage.
Special Offers
The customers purchasing iPhone 16 Pro or Pro Max will be entitled to three free months of Apple Music, Apple Arcade, and Apple Fitness+ upon purchasing a new subscription.
All in all, the iPhone 16 Pro and Pro Max come with myriad options and features which would work for a wide array of needs. Sweetened by some quite palatable trade-in and upgrade offers, they can be called excellent choices if one desires upgrading his or her smartphone experience.
About Apple
Since its introduction of the Macintosh in 1984, Apple has been at the forefront of personal technology. Today, innovation leads the world with its wide portfolio, including the iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Vision Pro. Apple’s operating systems—iOS, iPadOS, macOS, watchOS, visionOS, and tvOS—provide continuity across all Apple devices, enabling various services such as the App Store, Apple Music, Apple Pay, iCloud, and Apple TV+.
With over 150,000 active employees, Apple is dedicated to making the best products on earth and committed to leaving the world better than they found it.
Display and Design
These are rounded-corner screens of the iPhone 16 Pro and Pro Max set within standard rectangle. The screen diagonals are 6.27 inches for the iPhone 16 Pro and 6.85 inches for the iPhone 16 Pro Max when the standard rectangular shape is measured; actual viewable screen area is less.
Satellite Features
Apple’s satellite features are free for two years from the activation of a new iPhone 14 or later. The features entail enabling users to connect with the nearest satellite through which they can send and receive texts, emoji, and Tapbacks over iMessage and SMS when outside of cellular and Wi-Fi coverage. Messages via satellite will be available in the U.S. and Canada with iOS 18, while SMS availability will be depending on a carrier. Carrier fees may apply; additional information from the carrier would be required.
Roadside Assistance via satellite is currently available in the U.S. with AAA and Verizon
Roadside Assistance and is coming to the U.K. this fall with Green Flag. Participating providers can bill for services, and nonmembers can access these services on a pay-per-use basis. Apple’s satellite services are designed to be utilized in open spaces where a clear line of sight to the sky is possible. Performance may be affected by obstructions such as trees or buildings.
Emergency SOS Live Video
iOS 18 introduces Emergency SOS Live Video in the US, which enables customers to share a live video feed or photos with participating emergency dispatchers during an emergency call.
Environmental Commitment
Apple is committed to environmental sustainability. The iPhone 16 Pro and Pro Max are designed with more than 25% recycled content by weight. That includes 100% recycled aluminum in the internal structural frame, with over 80% recycled steel in many other components. The battery features up to 100% recycled cobalt and more than 95% recycled lithium. The devices meet Apple’s high standards for energy efficiency and are devoid of mercury and PVC. The packaging is now completely fiber-based and moves Apple closer to its goal of eliminating plastic in its packaging by next year.
Storage Options
The iPhone 16 Pro is available in various options such as 128GB.
Apple has continued to push the edges of technology while continuing to maintain its strong commitment to environmental sustainability and user safety.